Keyword Analysis
The first step to undertake when marketing a website is to select target keywords that represent your site and the services or products shown on it. These keywords are the words that you would like your site to be found under in the search engines results pages.
Each page on you site can be optimised for 3-4 keywords or 1 key phrase, it is important to review the top ranking sites under a keyword search to see what keywords the are using.
Your selected keywords should also be setup in a Google Adwords campaign and other Pay-Per-Click advertising. Once you have selected your keyword list we would optimise appropriate and related pages to the keywords, we optimise the pages to be a true reflection of what is on the page and we examine the completed page in relation to keyword density.